4 Website Must-Haves for Local SEO Success
There are many factors on your website that determine how it shows up in local search results. But, some ranking factors carry more weight than others and are must-haves for your…
Google is Sending Fewer Visitors to Your Dental Website. Here’s How to Fight Back with Featured Snippets.
3 out of every 5 searches on Google result in no click-throughs to a website. One reason for this is the introduction of featured snippets into search results. In fact, nearly 13% of…
When is Google AdWords Right for Dentists?
Pay per click advertising using services like Google AdWords isn’t something every dentist needs. That’s why Smile Savvy has primarily focused on quality, organic SEO for nearly two decades. However, there certainly are times when using…
More Dental Patients with Google My Business – Advice for Beginners and Experts
A Dental practice’s Google My Business listing* is a vital tool that can be used to persuade new patients to choose your practice over your local competition. Here are tips dentists can use to optimize their Google My Business…
5 SEO Essentials for Today’s Dental Websites
As Google grows and improves web standards and browsing experiences, their updates can sometimes affect how your dental practice website shows up in search results. However, there are 5 SEO essentials that every dental website needs to constantly…
Local Search: Understanding Ranking Factors that Dentists Can and Cannot Control
To rank well in Local Google Search results, dental practices should first understand ranking factors that you have control over and understand what you can’t change. Dentists that know what they can work on will get better search result placement, and…
Local Search Tactics to Avoid & How They Can Harm Your SEO
Digital marketing is always shifting, and some tactics that may have worked in 2017 won’t be as useful in 2018. Here is a look at some digital marketing techniques that aren’t effective (or can even be harmful) and…
10 Ways Dentists can Localize Their Website Content for SEO Success
Google needs to see your connection to the community you serve, and will reward you if your website properly displays that connection. The stronger you can make that connection, the…
Series: Your Dental Practice May Be Wasting Money on SEO
Too many pediatric dentists are spending far too much money on marketing efforts that do little to help their practice attract new patients. One of the guiding principles at Smile…
“Mobilegeddon” has come. What Dentists Need to Know About Changes to Google.
What many internet search experts are calling “Mobilegeddon” has finally arrived. April 21st, 2015 marked the beginning of the biggest change in how Google ranks and indexes search for mobile…