2017 has come and gone, and digital marketers have been eagerly awaiting some big changes expected to drop in 2018 – many of which will effect how dental practices connect to local patients.…
Digital marketing continues to evolve and grow into spaces we never thought possible. As 2017 comes to a close, we look ahead at some digital marketing trends that will shape 2018, and could play a…
This post is part of our monthly series where we outline the core values of Smile Savvy. Each month we choose one of our five values and explain why it…
Facebook is an incredibly valuable tool that can be used to boost the online marketing efforts of your dental practice. Unfortunately, it’s not “if you build it they will come”, and…
Nearly 1,000 children under the age of 5 die every day from illness caused by contaminated water, poor sanitation and improper hygiene. A lack of access to clean water is devastating to families in poor, rural communities. Moved with compassion by…
Social media promotions are fun ways for dental practices to grow their social media audience and improve their local impact. Use some of these simple promotions in your dental practice to…
Local search directories help new patients discover dentists, and play a vital role in convincing a potential patient to visit a dental practice. But many dental practices suffer from some very fixable directory mistakes…
Branding for your dental practice can include your logo, color selection, themes, tag-lines and anything that visually represents your practice. A well-branded dental practice can cultivate new patients, and achieve a recognizable place in…
Beyond operating as an educational resource, blogs can have a powerful effect on local search result rankings. Did you know that small businesses with a blog generate 126% more lead growth than small businesses without one? Here are a few…
In 2017, Adobe found that 38% of people will stop engaging with a website if the content or layout is unattractive. But, building a website is about more than just good looks. A professional…