We wanted to share a few thoughts about how your dental practice could benefit from having a blog . As we began, we wondered, how many points should we include? Four? Five? So we decided to write the reasons out and see where it took us…and they kept coming. This list of 26 isn’t even exhaustive; there are even more. But we thought these were some of the most important.
Your website needs a blog and here are 26 reasons why:
Search engines love fresh content.
Blog posts can be loaded with relevant and beneficial keywords that search engines look for.
Smile Savvy blogs are hosted on the same server as your website, therefore search engines view it as part of your website.
Search engines love useful content.
A Smile Savvy blog is the center of your social hub because its connected to all your social networks.
A blog can attract new patients searching for dental advice.
A blog serves patients by educating them.
Blogs are interactive.
Blogs provide content that is easily shared on social media.
Smile Savvy blogs can help build email lists of prospective patients.
Smile Savvy blogs link to other pages of your website.
Blogs give your website unlimited pages because each post is viewed by search engines as a completely new page.
Blogs give patients an easy way to ask questions.
Blogs reduce your office phone calls by answering frequently asked questions.
Smile Savvy blogs look great! Check out this example:
The blog of Dr. Charles Hughes, Wild Smiles Pediatric Dentistry, Jackson TN
Blogs can help your search engine ranking.
Blogs are on nearly every SEO “must have” list.
EVERY practice can benefit from a blog.
Previous posts on blogs are easier to search than other social media.
The average life span of a Facebook post is three hours. The average tweet lasts less than an hour. Blog posts never stop working for you.
Blogs keep your patients connected to your practice.
Blogs establish you as an expert in your field.
Blogs give patients a reason to visit your website.
Blogs get patients to come back to your website.
Blogs always increase inbound and outbound link counts and search engines love high quality link building.
Smile Savvy blogs provide GREAT content for your email newsletters.
Looking for more information on how Smile Savvy can give you a great looking blog that produces more patients? Visit the Smile Savvy website!