There are a lot of choices when trying to choose a company to design your dental website. Aside from those that specialize in working with dentists, there are a myriad of other companies offering nearly every price range imaginable and a host of different options and services. Whomever you decide to hire when building a website for your practice, there are four essential questions you need to ask.
Who will own your domain?
Think of it like buying a house. When you buy a house you want it in your name so it is rightfully yours, the same goes for your domain name. Many companies not only register your domain for you, but they also register it in their own name, which essentially means that it belongs to them and not you. Its important that you own your own domain name. This is necessary because if the company were to go out business, or if you decided to leave, having the domain in your name will ensure that you maintain control. It’s not uncommon for some companies to “hijack” your domain to keep your business.
Is Search Engine Optimization (SEO) an extra charge?
SEO is no longer considered an additional or “stand alone” service by any reputable company building websites today. Website and SEO services go hand in hand because without being found on the Internet, what point is there to even have a website? While there are companies that offer Search Engine Optimization for older or existing websites, whenever a designer builds a new site, it should be built, ready-to-go with full optimization.
Do they offer content guidance?
A lot of companies cater to a number of industries. They build websites for every business imaginable, from dog groomers to personal trainers. Therefore they may not know anything about the dental industry other than what you tell them. It’s good to find someone who understands what you do so they can properly orient the website to cater to your unique audience. Industry specific designers also know how to get your dental practice found online because dental websites are all they do.
Does the dental website company offer excellent customer support?
Always read the fine print.
Always read the fine print. Getting a website up and running is great, but you want to constantly maintain that website because it will need to be changed as your practice changes. A website with fresh content also maintains higher SEO. Additionally, you will want to make sure that changes can be made in a timely manner and that someone is conveniently available when you have questions about your website. Your brother’s friend may know how to build a website but can they continue to support your site for the next five years? You need to be certain that your web design company is established and will be there to serve your needs for years to come.
We believe that Smile Savvy offers the best comprehensive solution for dentists looking for a website company with 14 years experience working exclusively with dentists. We have proven success creating eye catching websites. Smile Savvy utilizes best practice web standards achieving excellent search results. Our customer support is unparalleled and we have the growing customer base to prove it. Visit our website for more information on what we can do for your business.
