Instagram 101: A Dentist’s Guide to Getting Started
Instagram currently has 500 million global users and is used by 31% of American women and 24% of men. With proper use and strategy, Instagram can improve your online reputation,…
Time to Register Your Domain? Don’t Get Scammed.
Scams and solicitations are the bane of the internet, and affect countless businesses and individuals every day. Some of the most common scams involve domain registration and directory listings. Below,…
4 Practices that turn Patients into Cheerleaders
Ideally, you want your patients to trust and rely upon your dental practice so that they become loyal patients that visit your office for years to come. When you build…
4 Ways to Show off Your Fall Spirit on Social Media
Fall is in full swing and with it comes festive celebrations and holidays. It is a great season for getting outside and connecting with your neighbors and community, as well…
6 Photo Policy Guidelines Your Dental Practice Can’t Ignore
We live in an age where nearly parent walking into your dental practice has a smartphone. Combine that with the reality that today’s parents can be hesitant to allow their…
Avoid HIPAA Violations with Secure Email
It seems like we can’t go a week without a big hacking story permeating the news cycle. In today’s world of high volume data access and sharing, your data is…
Why Does Yelp Keep Calling my Dental Practice?
Whether it’s a few times per week, or a daily occurrence, your dental practice has likely been called by a Yelp representative to discuss your listing. Calls usually come after…
Common Traits of Good Branding
As a dentist, your brand is the public identity of your dental practice and the services that you provide, as well as a representation of you and your employees. You…
Is the Organization of Your Website Driving Away Potential Patients?
The way your website is organized influences how your audience perceives and experiences your dental practice. Additionally, your site structure can affect how Google classifies and ranks your site in…
Quick Tips: 3 Ways to Get Local with Social Media
For pediatric dentists, all Google searches are local searches, meaning that you’re trying to reach people in your community. Social media is a fantastic way to localize your content and…