Promoting and Growing Your Dental Practice on Pinterest
Not long after opening itself to the public, Pinterest established itself as a site that demands attention. It’s the fastest growing stand-alone website to hit 10 million unique visitors and…
Don’t Be Fooled By Shady Internet Marketing.
The internet, like the real world, is full of scammers and con artists. Internet marketers, SEO “specialists”, social media “experts” and web consultants often try to sell you products that…
5 Ideas to Keep Your Content Fresh
It may be an internet cliché to say that “content is king”, but that maxim is truer now than ever before. Better SEO, higher engagement, more educated patients and…
#HashtagsForDentists: What Facebook Hashtags Mean For Dentists
Facebook is now allowing searchable hashtags on its site along with new features that integrate their use. What does this mean for dentists? First, a quick primer: Hashtags have…
Using Instagram to Attract and Retain Patients in Your Dental Office
Instagram is a photo sharing and “micro-blogging” social network. Its 100 million monthly active users take pictures with their mobile phones, apply filters and upload them often with hashtags that…
Why Social Media Matters in Search Rankings
Your social media presence influences your search results. When we started creating websites for dentists over 13 years ago, we primarily had to worry about search engines finding our…
Without a Mobile Site, You May Be Losing Patients.
As of this post, smartphones now make up 51.6% of the global mobile phone market, making this the first time that smartphones have finally outpaced their “dumb” predecessors. And those…
Correcting Map Errors
One the top reasons potential patients search for your practice online is to see where you are located. Being difficult to find (or perhaps nowhere at all) is something you…
Setting up Replies And Threaded Comments On Your Facebook Business Page
In an effort to promote discussion and get users to spend more time on their site, Facebook has rolled out replies and threaded comments for posts on business Pages. This…
Give Fans a REASON TO ENGAGE with your Facebook Page
When promoting your Page, you want to ask yourself, “Why would anyone LIKE their dentist on Facebook?” You need to give them a reason to initially like your Page and…